Amy Hertz is a media strategist with multiple long term and international book bestsellers as well as long tail SEO and viral web campaigns to her credit. She is known for being able to generate targeted projects across all forms of media that are sustainable, have deep penetration into the culture and build visibility and traffic.
Projects and clients include:
Eat Right 4 Your Type, Peter D’Adamo’s blood type diet and the beginning of an 18 book franchise
The Art of Happiness, The Dalai Lama’s first and biggest bestseller
The Female Brain, Louann Brizendine, MD’s groundbreaking book that added the term to the lexicon
The Universe in a Single Atom, and Ethics for the New Millennium, two other New York Times bestsellers by the Dalai Lama
Kitchen Table Wisdom, Rachel Remen, MD
A founding editor of Riverhead Books, Huffington Post Books, launch editor Huffington Post Divorce. Strategist for BeingHuman.org, David Westin (former President, ABC News), BarnesandNoble.com, Penguin digital marketing, Vook, Kinder Institute for Social Research at Rice University among others. Past positions include Henry Holt, HarperCollins, Putnam, Penguin (Riverhead and Dutton) and Random House.